Cinnamon Challenge

I have just been checking out the cinnamon challenge this is where a young lady tries to swallow a spoonful of powdered cinnamon (dry). It looks dangerous she almost chokes on the stuff. Now my husband daily puts a teaspoon of powdered cinnamon in his coffee every morning. He does this because he was told that cinnamon lowers your cholesterol , he is 62 and doesn't have a problem with his cholesterol. He eats whatever he wants to eat and every time he has a cholesterol check it comes out low . Now I don't know if this is the cinnamon or just good genetics or good luck . He likes the taste and I will confess... I'm okay with it as long as he doesn't become a cinnamon junkie.